How Audemars Piguet, Vacheron Constantin, and Bovet 1822 created custom timepieces for the Droptail and Boat Tail
Watches
Who Owns Your Favorite Watch Brand?
From Rolex to Omega, Cartier to TAG Heuer, a visual guide to the parent companies, conglomerates, and foundations that control the watch industry
Which Watch Will You Wear to Watches & Wonders 2026?
From brand CEOs to passionate collectors, we asked insiders heading to Geneva what they'll be wearing — and why.
My First Watch: Jeff Hammoud
Rivian's Chief Design Officer on a Cartier lost, a Royal Oak earned, and the dial that brought him home
What Watch Brands Are Really Selling Now
And why not everyone in the collecting world is buying it
We Love “Night at the Museum.” But This Was Way Better.
Vacheron Constantin's Historiques 1921 and an afternoon spent getting pleasantly lost at the Met
Just My Type
Many watch brands spent a century perfecting what goes inside the case and largely forgot what goes on the dial
Swiss Watchmaking Regions: A Map of Where Watches Are Made in Switzerland
A geographic guide to Switzerland’s horology hubs
How a Cold DM Slid Onto Olympic Ice
Curling’s reliance on timing makes it one of the rare Olympic events where a wristwatch makes sense
Arnaud Nicolas, CEO L’Epée 1839, on the Art of Staying Independent
More than a year after the historic clockmaker joins LVMH, CEO Arnaud Nicolas explains how independence, ambition, and mechanical risk define L’Epée trajectory
How the Luxury Watch Industry is Reversing Its Recession
After years of falling exports, tariffs, and uneven global demand, watchmakers and maisons are turning to pre-owned markets, cultural relevance, and heritage design to stabilize the industry
My First Watch: Helio Castroneves
As a Formula 1 driver, Helio Castroneves’ relationship to time will always be measured differently
The Murky World of Seized Watch Auctions
Each year, law enforcement confiscates millions of dollars in luxury timepieces. Here’s what to know about how they get sold.
A Snow Day with a Snowflake
The perfect backdrop for Grand Seiko’s most seasonally poetic watch
My First Watch: Patrick Pruniaux
The incredible story of a 6,000-foot freefall, a German tourist hiking in the French forest, and the watch with a red strap
NEWSLETTER
