New releases
Omega released seven new 38mm Speedmaster references as a refresh to the smaller versions in the Speedy line. Three of the seven references are all steel with no precious metal or gemstone accents. One of the steel models, ref. 324.30.38.50.01.002, leans most into the classic Moonwatch design, with a matte black dial and black aluminum insert, while the other two steel options have a silver dial with grey aluminum bezel insert or a glossy lacquered white dial with blue ceramic bezel insert. Two of the models are in steel with gold accents, and the last two have diamond-set bezels with a choice of mother-of-pearl or ice blue dials. All but the black dial steel model are powered by Omega’s self-winding Caliber 3330, while the Moonwatch-iest of the group is powered by the no-date Caliber 3332 and all of the models measure a bit on the thick side at 14.75mm. Pricing ranges from $6,500 at the low end for the black dial steel model to $13,100 for the diamond-bezel version with the mother-of-pearl dial.

Photo: Omega

Photo: Omega

Photo: Omega

Photo: Omega
Longines introduced two new additions to its Master Collection: the first monopusher chronograph in the collection, the Master Collection Chrono Monopusher, and an update to the Chrono Moonphase. The updated Chrono Moonphase is in a 41mm stainless steel case, halfway between the two previous 40mm and 42mm iterations. The main changes are to details in the dial, with updates to the typeface and numerals, and continues to feature not only the chronograph and moonphase in its name, but 24-hour indicator, triple calendar, and pointer date complications. The Monopusher Chronograph is also in a 41mm steel case and comes in two dial options, silver opaline and frosted blue. It's powered by manually wound caliber L799.5, which is exclusive to Longines. The chronograph is operated by a single pusher that's integrated into the crown, and the dial has a pulsometer instead of the more common tachymeter scale. The Chrono Moonphase is priced at $4,250 on a strap or bracelet, and the Monopusher Chronograph is priced at $3,900 on an alligator strap.

Photo: Longines

Photo: Longines

Photo: Longines

Photo: Longines
Hublot, the Official Watch of the UEFA Champions League since 2015, released the Big Bang Reloaded UEFA Champions League Titanium Ceramic on August 27. It features a 44mm case in titanium with both satin and polished finishes, with a bezel that combines blue ceramic and polished titanium. The dial is in matte blue in an openworked design that showcases the automatic column-wheel chronograph HUB1280 Unico Manufacture caliber. The piece comes with a box that has a miniature replica of the trophy awarded to the UEFA Champions League winning club. It's limited to 100 pieces and is priced at $25,200.

Photo: Hublot

Photo: Hublot

Photo: Hublot
Speake Marin announced the Tourbillon Royal Blue, part of its One & Two Openworked collection, in advance of Geneva Watch Days. The openworked dial is rendered in a royal blue PVD treatment, a color that is a signature for the brand. Housed in a 42mm red gold case, the watch features a flying tourbillon at the 1:30 position and a power reserve indicator at the 7:30 position, powered by the automatic manufacture SMA05 calibre, which is visible throughout the openworked dial. It is limited to five pieces and priced at $118,000.

Photo: Speake Marin

Photo: Speake Marin
In honor of the M.A.D. Gallery's 15th anniversary, MB&F announced the Nostromo in conjunction with Maison Alcée, which the brand refers to as an "alien-like self-assembly table clock". The name comes from the spaceship in the original Alien film and was designed by MB&F Creative Designer Maximilian Maertens, who was inspired by the influence of artist H.R. Giger in his design of the clock that has three legs and an opened dial that reveals some of its inner mechanics. The clock contains 222 components, and aside from the regulating organ, which comes pre-assembled, the rest of the clock can be assembled by its new owner. It displays hours, minutes, and seconds, chimes the hour on demand, and rotates on its three legs. The clock comes with tools for assembly and video instructions, is limited to 50 pieces, and is priced at $14,900 before tax.

Photo: MB&F

Photo: MB&F

Photo: MB&F
Industry news
The Grand Prix d'Horlogerie de Genève (GPHG) announced the Jury for its 2026 edition. Headed by Jury President Wei Koh of Revolution and The Rake, the 24-person Jury is comprised of a wide range of watch industry professionals, including journalists, watchmakers, and collectors. After the second round of voting by the over 1,000-member GPHG Academy, the Jury convenes in Geneva to select the winner from six finalists in each of 20 categories. The awards ceremony, often referred to as “the Oscars of watches”, will take place in Geneva on Saturday, November 7, 2026. The full list of the 2026 Jury can be found on the GPHG’s website here.

Events
The Escapement, a watch collector’s festival, has been rescheduled and moved. The first edition of the event was originally scheduled to take place in Abu Dhabi in November 2026. Due to ongoing conflicts in the region, it was moved to Las Vegas and rescheduled to February 5-7, 2027. The later date allows the organizers to coordinate a glittering VIP evening on February 5 in the Las Vegas entertainment attraction The Sphere, and a main two-day show in the nearby T-Mobile Arena over the weekend, which will include exhibitions by watch brands, entertainment, and an awards presentation.

Photo: Jadon Johnson
Anticipation for new releases heats up as Geneva Watch Days approaches next week, September 2-6, 2026. In addition to exhibitions by the 71 participating brands, the agenda for the event includes guided tours, talks, watchmaking experiences, and live podcast recordings. Additionally, the Geneva Watch Days Charity Auction to benefit the Pierre Amstutz Fund, which supports apprentices at the Geneva Watchmaking School, will be presented by Phillips in association with Bacs & Russo on September 3.

Photo: Geneva Watch Days

Photo: Geneva Watch Days

