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1. Run Market Research

When we receive information on a seller's watch, our valuation experts get to work assessing all available comparable transactions from Crown & Caliber and multiple other retailers. For every watch, we pull anywhere from 20-250 watch sales within the last 24 months.

2. Define Peer Group

Next, we take into account specific attributes of the watch that impact its value (band type, bezel, etc.), and refine our data set  to include only those watches that are near-exact peers to this watch.

3. Set the Price Range

Based on this equivalent set of transactions, we establish a "fair price range" for the watch. This involves evaluating both the average and median prices as well as any outliers, and then determining a range with a very small standard of deviation that represents the majority of the sales.

4. Pinpoint the Value

Finally, based on the watch's exact attributes and our expert knowledge of the current market, we pinpoint an exact price for the watch and list it on our site at its most accurate market value.

We are proud to have established the industry's most rigorous, consistent, and transparent valuation process. Please call us to discuss the value of your watch or a watch you are considering purchasing.

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