Rolex GMT Master vs. GMT Master II

Rolex GMT Master vs. GMT Master II

Comparing the GMT Master vs. GMT Master II Developments in watchmaking directly tie to progress in our world. As we evolve, watches evolve too. One model that perfectly exemplifies this connection between watches and our culture is Rolex’s GMT Master…

read more
Watches and the NFL: NFC South

Watches and the NFL: NFC South

Our Watch Picks for the NFC South For many sports fans, the best part of fall is the kickoff of football season. Nowhere is this truer than in the southeast, home to the NFC South division in the NFL. Since the 2002 realignment, they’ve boasted some…

read more
Watches and Beers: Jekyll Brewing

Watches and Beers: Jekyll Brewing

It’s that time of year where the days start to shorten, and you wake up to crisp temperatures and changing colors. That also means that some of our favorite breweries are rotating in their fall brews. So, we went and visited our friends at Jekyll Bre…

read more
TAG Heuer vs. Rolex: A Brand Comparison

TAG Heuer vs. Rolex: A Brand Comparison

TAG Heuer vs. Rolex: A Brand Comparison TAG Heuer and Rolex are two very different brands who produce very different timepieces. However, even with their unique approaches to watchmaking, they may have more in common than you think. For instance, bot…

read more
Top Watch Picks for Fall

Top Watch Picks for Fall

Our Top Watch Picks for the Fall The days are getting a bit shorter, while the nights are getting a bit cooler. Kids are groaning because school’s back in session. Dads are rejoicing because Monday Night Football is back on television. These are sign…

read more
The Breitling Emergency Watch

The Breitling Emergency Watch

The Breitling Emergency Watch When Breitling introduced the Emergency in 1995, it was totally innovative. In terms of its design, the original Breitling Emergency bears a lot of resemblance to its predecessor, the Aerospace. It features a dial with a…

read more
Profiles in Time: Burt Reynolds

Profiles in Time: Burt Reynolds

On September 6, 2018, the world lost one of the most talented film legends to ever grace the silver screen, Burt Reynolds. Reynolds’ acting career spanned over six decades. In that time, he starred in some of the most iconic movies ever made. A few o…

read more
The OMEGA Ultraman Speedmaster

The OMEGA Ultraman Speedmaster

Every superhero has a kit, an outfit and set of tools or powers that helps them fight injustice and crime, saving the world as they go. Ultraman is no different. He wears a silver and red suit, with his “color timer” mounted on his chest. But, in 197…

read more
Rolex Daytona – A Masterclass in Design

Rolex Daytona – A Masterclass in Design

Between 1904 and 1935, fourteen world land speed records were set in Daytona Beach, Florida. Avid Rolex wearer Sir Malcom Campbell set five of them. Over time, the area continued to build its reputation in the racing industry. Now, it’s a destination…

read more
A Look Back at Men’s Fashion Week

A Look Back at Men’s Fashion Week

New York Fashion Week’s women’s collections tend to get more attention than the men’s fashion week each season. This week, the industry elite from around the globe flock to New York City. Here, they’ll see the debut of the ladies’ wear for spring/sum…

read more
Longines and the Military

Longines and the Military

Throughout the brand’s history, Longines has shared a close relationship with various military organizations. During WWII, their timepieces served as indispensable tools for military forces. They most notably supplied watches to the British Royal Air…

read more
Rolex and Their Expanding Role in Tennis

Rolex and Their Expanding Role in Tennis

Rolex and the sport of tennis have a partnership that spans four decades. It all began in 1978. That year, Rolex became the official timekeeper at Wimbledon, the oldest and most prestigious tennis tournament in the world. Since then, Rolex has gone o…

read more
Hublot and The Dallas Cowboys

Hublot and The Dallas Cowboys

The Dallas Cowboys are America’s team. They joined the NFL in 1960 as an expansion team, hoping to satisfy the Texas-sized void the state had felt since the Dallas Texans folded in 1952. The Beginning of the Dallas Cowboys The success of the franchis…

read more
Ten of the Best Watch Brands

Ten of the Best Watch Brands

There are dozens of manufacturers of luxury watches in the market today. Some of the best watch brands, like Rolex, OMEGA, or Cartier, are familiar. They’ve solidified their places as household names. For decades, they’ve worked to become a powerhous…

read more

Watch Materials: The Evolution of the Movement

Watches are intricate little machines. Their dozens of parts work in harmony, allowing them to perform an array of functions or simply tell time. In the early centuries of watchmaking, each element of these mechanical marvels had to be painstakingly…

read more
The OMEGA 1957 Trilogy Edition

The OMEGA 1957 Trilogy Edition

In 1948, OMEGA celebrated their 100th birthday. By then, the storied brand already had a reputation for accuracy and precision. They were timing major sporting events, had used groundbreaking technology to build their movements, and in a few years wo…

read more
The Rolex Root Beer GMT Master II

The Rolex Root Beer GMT Master II

Rolex developed the original GMT in 1954 in collaboration with Pan-Am. The initial model featured a two-tone red and blue bezel inspired by the colors of the airline. Over the years, Rolex has continued to play with the bezel color scheme of the GMT…

read more
Understanding Screw Alignment in Watches

Understanding Screw Alignment in Watches

Exposed Screw Alignment Some watch brands have become known for their innovative designs with exposed screws. Think of the unique Audemars Piguet Royal Oak or the iconic Cartier Santos. If you’ve looked closely at these models, you may have noticed a…

read more
Profiles in Time: Ewan McGregor

Profiles in Time: Ewan McGregor

Ewan McGregor is one of few actors who successfully made the leap from art house and indie projects to mainstream film and TV. Yet, even after receiving global attention for movies like Trainspotting, the Star Wars prequel trilogy, and Big Fish, McGr…

read more
The History of Breguet

The History of Breguet

The History of Breguet: The Beginning Breguet’s rich history in the field of watchmaking spans nearly 250 years. The business remained in the family for three generations. They then passed the torch onto the trusted head of the workshop, Edward Brown…

read more
Famous Watches and Their Nicknames

Famous Watches and Their Nicknames

Famous Watches and Their Nicknames Watch nicknames may have started as affectionate calling cards given by watch enthusiasts. However, over the years, these monikers have helped to solidify certain watches places in horological history. What started…

read more
Baselworld 2019 – Swatch Group’s Exit

Baselworld 2019 – Swatch Group’s Exit

Swatch Group - Exiting from Baselworld 2019 Breaking news rattled the watch industry this past week with the announcement that the Swiss watch powerhouse The Swatch Group will no longer be participating in the Baselworld 2019 fair. Swatch is the icon…

read more
Patek Philippe Calatrava vs. IWC Portofino

Patek Philippe Calatrava vs. IWC Portofino

Dress watches are a unique category. Unlike tool watches that are set apart by the function they provide the wearer, dress watches prioritize form over function. They’re straightforward, often time-only watches. They’re typically modest in size, defy…

read more
The Nicknames of Rolex

The Nicknames of Rolex

At times, the watch industry can seem a bit serious or even intimidating. However, once you start diving deeper into the watch world, you come to realize it’s actually quirky, artistic, and even a bit nerdy. And, like watches themselves, watch lovers…

read more